This week Kate spoke at the Hart Brown Annual Economic Forum to discuss BREXIT. Something that businesses worried about
initially but now are looking to practically think about how it will work in the future for them.
It’s not just about asking what does BREXIT mean? It is about looking at what opportunities are out there. Whatever ‘The Deal’ is as a result of BREXIT negotiations, how can we make it a diamonddeal?
We say, see the challenges, work with opportunities and address the new realities. Then, work with it!
The Challenges
Kate spoke about the top three challenges businesses currently face.
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- Economic uncertainty, making it difficult to know what to expect and how to plan.
- Disruption in the curre
- nt ways we do business. New business models, changing work patterns, and the redundancy of some knowledge-based jobs means businesses are having to think about new ways of doing things to keep up.
- The pace of change. As result of the challenges businesses face feelings of uncertainty and fear of the unknown, and how or when will this occur?
- Opening of New Markets. Access to new markets brings opportunity for decreased costs, increased accessibility and widening of a client base!
- People Importance - Lets get personal! Customers like human stories hence they like a relatable brand too. This may be a chance to move away from the globalised brand ideas and instead have personality led interactions.
- ‘Fortune Favours The Brave’. Previously used in battle times, this proverb is relevant to the business battlefield. Be bold, make decisions and be brave - this can lead to success.